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Start » Rethinking idea management: KIROI Step 7 for decision-makers

7 January 2025

Rethinking idea management: KIROI Step 7 for decision-makers

Digital Leadership Digital transformation HR work and Teams 4.0 Artificial intelligence AI Glossary

Modern businesses face the challenge of systematically capturing and sustainably implementing creative impulses. This is precisely where the concept of idea management comes in. It's no longer just about collecting suggestions, but about a continuous process that actively involves employees and promotes innovation across the company. Step 7 of KIROI, in particular, provides valuable impetus here and helps organisations to understand idea management as a dynamic companion.

Idea management as a driver of innovation

Ideas management is no longer a fringe topic, but a central lever for successful innovation within a company. Many organisations face the challenge that ideas are collected but not truly embraced. Clients often report that suggestions fall by the wayside or receive no feedback. This is demotivating and hampers innovation capacity.

A structured idea management process begins with the systematic collection of suggestions – regardless of whether they originate from employees, customers, or partners. Modern tools like Jira Product Discovery or Q-ideate help to bundle ideas centrally and make them transparent. In the next step, an interdisciplinary team evaluates the submissions based on clear criteria, for example using scoring models or SWOT analyses.

Best practices include setting up independent innovation teams, introducing standardised evaluation criteria, and creating exchange platforms where ideas can be collaboratively developed. It is important that the process remains flexible and adapts to the specific needs of the company.

Ideas management in practice: examples from the industry

In the mechanical engineering industry, development cycles are being shortened and knowledge transfer across disciplines is being strengthened. In the IT sector, regular innovation challenges are giving rise to new solutions that are directly integrated into product development. In the healthcare sector, patient feedback and employee suggestions are systematically collected and incorporated into process optimisation.

In a medium-sized manufacturing company, Step 7 from KIROI was implemented to accelerate the rollout of improvement suggestions. Through targeted moderated workshops and close coaching, cross-departmental obstacles were identified and overcome. The resulting culture of innovation led to measurably faster product development cycles and significantly boosted employee motivation.

In the area of industrial production, step 7 was used to systematically identify obstacles to the realisation of promising ideas. The obstacles were removed through moderated workshops. This resulted in an accelerated realisation of innovation projects and a more intensive exchange between the specialist departments, which sustainably strengthened the innovative power.

Ideas management and transruption coaching

Transruptions-Coaching helps teams develop new perspectives and take concrete steps. This creates sustainable change. Clients often report that suggestions get lost or that there is no feedback. This is demotivating and inhibits innovative strength. Therefore, it is important not only to collect ideas but also to guide, reflect, and coach. This is the core of KIROI Step 7: Dynamic, dialogical, sustainable.

Regular exchange rounds were introduced where employees could present their ideas and develop them collaboratively. Management took on a more active role as facilitators and idea generators. This led to a noticeable increase in participation in the idea management system and faster implementation of innovative solutions. The support of experienced coaches was an important success factor because they provided impetus, moderated, and continuously adapted the process.

Companies define a clear vision and mission for idea management and communicate them effectively. Open communication and a feedback culture are promoted. Employees are encouraged to share and discuss new ideas. Innovation awards and rewards boost employee motivation.

Ideas management as a continuous companion in the company

Ideas management does not just mean collecting and evaluating ideas once. Rather, it is understood as an ongoing process that encourages creativity and creates structures for implementation. KIROI Step 7, in particular, stands for comprehensive support of idea development. Companies receive valuable impetus here on how they can identify and overcome obstacles at an early stage. This not only supports the collection of suggestions, but also drives their successful realisation.

Regular workshop series bring different departments together. People present their ideas. Others then add to or adapt them. In this way, ideas grow across boundaries. This makes idea management a genuine driver of company transformation.

An innovation strategy is developed and implemented to ensure that employee ideas contribute to achieving company objectives. Regular review and updating of processes ensure that the idea management system meets the company's requirements.

My analysis

Modern idea management, particularly within the framework of KIROI step 7, offers a systematic and supportive approach that goes beyond mere idea collection. Through transparent feedback mechanisms, digital platforms, and continuous impetus, innovative ideas are fostered and efficiently implemented. Various industries demonstrate that this approach shortens process cycles, shares knowledge, and strengthens employee performance in a appreciative manner. Idea management thus becomes a key element in a learning and innovation-oriented corporate culture.