The term Natural User Interface (NUI) originates from the fields of Artificial Intelligence, Virtual and Augmented Reality, and Digital Transformation. A Natural User Interface allows people to interact with computers, machines, or software in a completely natural way. Instead of resorting to a keyboard or mouse, users can control devices using gestures, voice, or even facial expressions and gazes.
The aim of Natural User Interfaces is to make technology invisible and intuitive. This makes it feel as though you are simply speaking to another person or moving an object. Thanks to advances in Artificial Intelligence, NUIs can today recognise speech, understand gestures, and even capture emotions.
An everyday example is voice control on smartphones or smart speakers: you simply say, „Play my favourite music,“ and the device responds instantly. Augmented reality glasses go a step further, allowing you to navigate through digital layers of information on your glasses with a hand gesture.
Natural User Interfaces (NUI) make using technology easier for all generations – and open up new avenues for businesses to design accessible and user-friendly products and services.













