Hoping to build on the success of short-form videos in Instagram Stories, the Facebook-owned social media platform on Wednesday announced a new app for long-form videos. IGTV, as the app is called, will allow creators to produce 4k videos in a vertical format specifically optimised for mobile viewers. It will also allow users to produce videos longer than the current 60-second limit. This move can be interpreted as a direct attack on YouTube, currently the most popular video platform for influencers and video bloggers. Although there will be no advertisements on IGTV initially, Instagram CEO Kevin Systrom said that advertising is „obviously a very sensible place to land“, adding that „there will be a way for creators to make a living“, which will be essential if his company is to lure some popular vloggers away from YouTube, where they can earn a fortune. As the following graph shows, it makes sense for Instagram to open up to long-form video. According to Ooyala, a video analytics company that collects a variety of data on video consumption on behalf of its clients, found that smartphones accounted for 54 percent of all long-form video (20+ minutes) consumption in the first quarter of 2018, up from just 29 percent two years earlier. 
Further infographics can be found at Statista
Skills are gifts, but the duty to use them wisely is our choice. With a lot of power comes a lot of responsibility - and we take it. We therefore provide support:
Our ecological footprint for a better world: ecologically correct hosting all-inkl (partner link)
Our sporting footprint:
iROI sponsors FC Rebstein Seniors 30+
Our social footprint for the world:
We support SOS Children's Villages
Our social footprint for India:
We support inki4help
Our ecological footprint for a better world: Archelon The Sea Turtle Protection Society of Greece
Legal information:
Financial loss liability insurance, public liability insurance including environmental liability and environmental damage insurance
AI-generated content on this website
Some of the texts, images and videos provided on this website were created using artificial intelligence (AI) created. All AI-generated content is editorially checked and edited, to ensure that they meet our quality standards. We attach great importance to the Accuracy and timeliness of the content. Nevertheless, we cannot rule out the possibility of errors or inconsistencies resulting from the use of AI-generated content. We therefore assume No liability for possible errors, We are not responsible for any errors, inaccuracies or misunderstandings that may arise from the use of this content.
If you notice any discrepancies or have any queries about the content, we are at your disposal and look forward to your feedback.
Copyright and liability
All content published on this website, including but not limited to text, images, videos and graphics, is protected by copyright. One Use, reproduction or disclosure The use of this content is only permitted with the express written consent of the website operator, unless it is content whose use is expressly permitted by law (e.g. in the context of quotations or use under fair use conditions).
Please note that AI-generated content is also protected by copyright as soon as it reaches a sufficient level of creativity. The use of this content without authorisation can lead to legal consequences lead.
If you have any questions or notice any discrepancies, Please contact us directly.
Deutsch 
English (UK)