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KIROI - Artificial Intelligence Return on Invest: The AI strategy for decision-makers and managers

KIROI - Artificial Intelligence Return on Invest: The AI strategy for decision-makers and managers

Start » ChatGPT (Glossary)
31 July 2025

ChatGPT (Glossary)

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ChatGPT belongs to the category of Artificial Intelligence and also plays a significant role in Digital Transformation. The system is based on so-called artificial intelligence, which helps to understand natural language and respond to it meaningfully. ChatGPT was developed by OpenAI and can generate texts, answer questions, summarise texts, or even translate into other languages.

A vivid example: Imagine your company receives many customer inquiries daily via email or chat. With ChatGPT, these inquiries can be read and answered automatically – often so well that the difference to a real person is barely noticeable. This not only saves companies time but also offers their customers a faster service.

ChatGPT is already widely used in everyday life – for example, as a chatbot on websites, for automatic text generation for marketing copy, or as a virtual assistant. The big advantage: the technology is constantly learning and can quickly adapt to new topics or requirements. This is why ChatGPT has become an important building block for companies that want to modernise digitally and prepare for the future with intelligent solutions.

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