{"id":345236,"date":"2025-04-05T10:09:10","date_gmt":"2025-04-05T08:09:10","guid":{"rendered":"https:\/\/sauldie.org\/de\/personalisierte-empfehlungssysteme-ecommerce-ki-big-data\/"},"modified":"2025-04-05T10:09:10","modified_gmt":"2025-04-05T08:09:10","slug":"personalised-recommendation-systems-e-commerce-ai-big-data","status":"publish","type":"post","link":"https:\/\/risawave.org\/en\/personalisierte-empfehlungssysteme-ecommerce-ki-big-data\/","title":{"rendered":"Personalised Recommendation Systems (Glossary)"},"content":{"rendered":"<p>Personalised recommendation systems are primarily found in e-commerce and digital retail, as well as in artificial intelligence, big data and smart data. They help to make the online shopping experience more individual and tailored for customers.<\/p>\n<p>Imagine you're shopping for shoes online. The system remembers which products you click on and add to your basket. Based on this data, it suggests other shoes or complementary products that are likely to appeal to your taste. This isn't a coincidence: sophisticated algorithms are behind these recommendations, analysing the behaviour of many customers to make personalised suggestions.<\/p>\n<p>Personalised recommendation systems help companies to better understand their customers, anticipate needs, and present suitable offers. In turn, customers benefit from finding products they are genuinely interested in more quickly. Well-known examples include recommendations on large online shops like Amazon or the \u201eFor You\u201c playlists on music services like Spotify. These systems are based on collected user data and artificial intelligence, in order to continuously improve the shopping experience and increase user satisfaction.<\/p>","protected":false},"excerpt":{"rendered":"<p>Personalisierte Empfehlungssysteme sind vor allem im eCommerce und Digitalen Handel, bei K\u00fcnstlicher Intelligenz sowie im Bereich Big Data und Smart Data zuhause. Sie helfen dabei, das Einkaufserlebnis im Internet f\u00fcr Kunden individueller und passgenauer zu gestalten. Stellen Sie sich vor, Sie shoppen online nach Schuhen. Das System merkt sich, welche Produkte Sie anklicken und in &#8230; <a title=\"Personalised Recommendation Systems (Glossary)\" class=\"read-more\" href=\"https:\/\/risawave.org\/en\/personalisierte-empfehlungssysteme-ecommerce-ki-big-data\/\" aria-label=\"Read more about Personalisierte Empfehlungssysteme (Glossar)\">Read more<\/a><\/p>","protected":false},"author":2,"featured_media":345235,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"_ef_editorial_meta_date_first-draft-date":"","_ef_editorial_meta_paragraph_assignment":"","_ef_editorial_meta_checkbox_needs-photo":"","_ef_editorial_meta_number_word-count":"","footnotes":""},"categories":[26,27,28,1274,1205,20],"tags":[247,69,1270,1271,1272],"class_list":["post-345236","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-automatisierung","category-big-data-smart-data","category-digitale-transformation","category-kuenstliche-intelligenz-glossar","category-ecommerce-digitaler-handel","category-kiroi-blog","tag-3ddruck","tag-innovationdurchachtsamkeit","tag-kostenersparnis","tag-lieferkette","tag-wertschoepfung","generate-columns","tablet-grid-50","mobile-grid-100","grid-parent","grid-25"],"yoast_head":"<!-- This site is optimized with the Yoast SEO Premium plugin v27.7 (Yoast SEO v27.7) - https:\/\/yoast.com\/product\/yoast-seo-premium-wordpress\/ -->\n<title>Personalisierte Empfehlungssysteme<\/title>\n<meta name=\"description\" content=\"Entdecken Sie, wie personalisierte Empfehlungssysteme Ihr Einkaufserlebnis optimieren \u2013 jetzt mehr erfahren!\" \/>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/risawave.org\/en\/personalised-recommendation-systems-e-commerce-ai-big-data\/\" \/>\n<meta property=\"og:locale\" content=\"en_GB\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"Personalisierte Empfehlungssysteme (Glossar)\" \/>\n<meta property=\"og:description\" content=\"Personalisierte Empfehlungssysteme (Glossar) - - risawave.org\" \/>\n<meta property=\"og:url\" content=\"https:\/\/risawave.org\/en\/personalised-recommendation-systems-e-commerce-ai-big-data\/\" \/>\n<meta property=\"og:site_name\" content=\"risawave.org\" \/>\n<meta property=\"article:published_time\" content=\"2025-04-05T08:09:10+00:00\" \/>\n<meta property=\"og:image\" content=\"https:\/\/risawave.org\/wp-content\/uploads\/2025\/09\/personalisierte-empfehlungssysteme-ecommerce-ki-big-data.jpg\" \/>\n\t<meta property=\"og:image:width\" content=\"1080\" \/>\n\t<meta property=\"og:image:height\" content=\"1350\" \/>\n\t<meta property=\"og:image:type\" content=\"image\/jpeg\" \/>\n<meta name=\"author\" content=\"Sanjay Sauldie (M.Sc.)\" \/>\n<meta name=\"twitter:card\" content=\"summary_large_image\" \/>\n<meta name=\"twitter:label1\" content=\"Written by\" \/>\n\t<meta name=\"twitter:data1\" content=\"Sanjay Sauldie (M.Sc.)\" \/>\n\t<meta name=\"twitter:label2\" content=\"Estimated reading time\" \/>\n\t<meta name=\"twitter:data2\" content=\"1 minute\" \/>\n<script type=\"application\/ld+json\" class=\"yoast-schema-graph\">{\"@context\":\"https:\\\/\\\/schema.org\",\"@graph\":[{\"@type\":[\"Article\",\"BlogPosting\"],\"@id\":\"https:\\\/\\\/risawave.org\\\/personalisierte-empfehlungssysteme-ecommerce-ki-big-data\\\/#article\",\"isPartOf\":{\"@id\":\"https:\\\/\\\/risawave.org\\\/personalisierte-empfehlungssysteme-ecommerce-ki-big-data\\\/\"},\"author\":{\"name\":\"Sanjay Sauldie (M.Sc.)\",\"@id\":\"https:\\\/\\\/risawave.org\\\/#\\\/schema\\\/person\\\/a88d2a92d710b97d3eaaca6aa2a70fc4\"},\"headline\":\"Personalisierte Empfehlungssysteme (Glossar)\",\"datePublished\":\"2025-04-05T08:09:10+00:00\",\"mainEntityOfPage\":{\"@id\":\"https:\\\/\\\/risawave.org\\\/personalisierte-empfehlungssysteme-ecommerce-ki-big-data\\\/\"},\"wordCount\":185,\"commentCount\":0,\"publisher\":{\"@id\":\"https:\\\/\\\/risawave.org\\\/#organization\"},\"image\":{\"@id\":\"https:\\\/\\\/risawave.org\\\/personalisierte-empfehlungssysteme-ecommerce-ki-big-data\\\/#primaryimage\"},\"thumbnailUrl\":\"https:\\\/\\\/risawave.org\\\/wp-content\\\/uploads\\\/2025\\\/09\\\/personalisierte-empfehlungssysteme-ecommerce-ki-big-data.jpg\",\"keywords\":[\"#3DDruck\",\"#InnovationDurchAchtsamkeit\",\"#Kostenersparnis\",\"#Lieferkette\",\"#Wertsch\u00f6pfung\"],\"articleSection\":[\"Automatisierung\",\"Big Data und Smart Data\",\"Digitale Transformation\",\"KI Glossar\",\"eCommerce und Digitaler Handel\",\"K\u00fcnstliche Intelligenz\"],\"inLanguage\":\"en-GB\",\"potentialAction\":[{\"@type\":\"CommentAction\",\"name\":\"Comment\",\"target\":[\"https:\\\/\\\/risawave.org\\\/personalisierte-empfehlungssysteme-ecommerce-ki-big-data\\\/#respond\"]}],\"copyrightYear\":\"2025\",\"copyrightHolder\":{\"@id\":\"https:\\\/\\\/risawave.org\\\/en\\\/#organization\"}},{\"@type\":\"WebPage\",\"@id\":\"https:\\\/\\\/risawave.org\\\/personalisierte-empfehlungssysteme-ecommerce-ki-big-data\\\/\",\"url\":\"https:\\\/\\\/risawave.org\\\/personalisierte-empfehlungssysteme-ecommerce-ki-big-data\\\/\",\"name\":\"Personalisierte Empfehlungssysteme\",\"isPartOf\":{\"@id\":\"https:\\\/\\\/risawave.org\\\/#website\"},\"primaryImageOfPage\":{\"@id\":\"https:\\\/\\\/risawave.org\\\/personalisierte-empfehlungssysteme-ecommerce-ki-big-data\\\/#primaryimage\"},\"image\":{\"@id\":\"https:\\\/\\\/risawave.org\\\/personalisierte-empfehlungssysteme-ecommerce-ki-big-data\\\/#primaryimage\"},\"thumbnailUrl\":\"https:\\\/\\\/risawave.org\\\/wp-content\\\/uploads\\\/2025\\\/09\\\/personalisierte-empfehlungssysteme-ecommerce-ki-big-data.jpg\",\"datePublished\":\"2025-04-05T08:09:10+00:00\",\"description\":\"Entdecken Sie, wie personalisierte Empfehlungssysteme Ihr Einkaufserlebnis optimieren \u2013 jetzt mehr erfahren!\",\"breadcrumb\":{\"@id\":\"https:\\\/\\\/risawave.org\\\/personalisierte-empfehlungssysteme-ecommerce-ki-big-data\\\/#breadcrumb\"},\"inLanguage\":\"en-GB\",\"potentialAction\":[{\"@type\":\"ReadAction\",\"target\":[\"https:\\\/\\\/risawave.org\\\/personalisierte-empfehlungssysteme-ecommerce-ki-big-data\\\/\"]}]},{\"@type\":\"ImageObject\",\"inLanguage\":\"en-GB\",\"@id\":\"https:\\\/\\\/risawave.org\\\/personalisierte-empfehlungssysteme-ecommerce-ki-big-data\\\/#primaryimage\",\"url\":\"https:\\\/\\\/risawave.org\\\/wp-content\\\/uploads\\\/2025\\\/09\\\/personalisierte-empfehlungssysteme-ecommerce-ki-big-data.jpg\",\"contentUrl\":\"https:\\\/\\\/risawave.org\\\/wp-content\\\/uploads\\\/2025\\\/09\\\/personalisierte-empfehlungssysteme-ecommerce-ki-big-data.jpg\",\"width\":1080,\"height\":1350,\"caption\":\"Entdecken Sie, wie personalisierte Empfehlungssysteme Ihr Einkaufserlebnis optimieren \u2013 jetzt mehr erfahren!\"},{\"@type\":\"BreadcrumbList\",\"@id\":\"https:\\\/\\\/risawave.org\\\/personalisierte-empfehlungssysteme-ecommerce-ki-big-data\\\/#breadcrumb\",\"itemListElement\":[{\"@type\":\"ListItem\",\"position\":1,\"name\":\"Start\",\"item\":\"https:\\\/\\\/risawave.org\\\/\"},{\"@type\":\"ListItem\",\"position\":2,\"name\":\"Personalisierte Empfehlungssysteme (Glossar)\"}]},{\"@type\":\"WebSite\",\"@id\":\"https:\\\/\\\/risawave.org\\\/#website\",\"url\":\"https:\\\/\\\/risawave.org\\\/\",\"name\":\"risawave.org\",\"description\":\"\",\"publisher\":{\"@id\":\"https:\\\/\\\/risawave.org\\\/#organization\"},\"potentialAction\":[{\"@type\":\"SearchAction\",\"target\":{\"@type\":\"EntryPoint\",\"urlTemplate\":\"https:\\\/\\\/risawave.org\\\/?s={search_term_string}\"},\"query-input\":{\"@type\":\"PropertyValueSpecification\",\"valueRequired\":true,\"valueName\":\"search_term_string\"}}],\"inLanguage\":\"en-GB\"},{\"@type\":[\"Organization\",\"Place\"],\"@id\":\"https:\\\/\\\/risawave.org\\\/#organization\",\"name\":\"risawave.org\",\"url\":\"https:\\\/\\\/risawave.org\\\/\",\"logo\":{\"@id\":\"https:\\\/\\\/risawave.org\\\/personalisierte-empfehlungssysteme-ecommerce-ki-big-data\\\/#local-main-organization-logo\"},\"image\":{\"@id\":\"https:\\\/\\\/risawave.org\\\/personalisierte-empfehlungssysteme-ecommerce-ki-big-data\\\/#local-main-organization-logo\"},\"telephone\":[\"015140530884\"],\"openingHoursSpecification\":[],\"email\":\"office@newrella.hk\",\"faxNumber\":\"newrella Limited\"},{\"@type\":\"Person\",\"@id\":\"https:\\\/\\\/risawave.org\\\/#\\\/schema\\\/person\\\/a88d2a92d710b97d3eaaca6aa2a70fc4\",\"name\":\"Sanjay Sauldie (M.Sc.)\",\"sameAs\":[\"https:\\\/\\\/risawave.org\"],\"url\":\"https:\\\/\\\/risawave.org\\\/en\\\/author\\\/sanjay-sauldie\\\/\"},{\"@type\":\"ImageObject\",\"inLanguage\":\"en-GB\",\"@id\":\"https:\\\/\\\/risawave.org\\\/personalisierte-empfehlungssysteme-ecommerce-ki-big-data\\\/#local-main-organization-logo\",\"url\":\"https:\\\/\\\/risawave.org\\\/wp-content\\\/uploads\\\/2026\\\/01\\\/Globales-logo-scaled-1.png\",\"contentUrl\":\"https:\\\/\\\/risawave.org\\\/wp-content\\\/uploads\\\/2026\\\/01\\\/Globales-logo-scaled-1.png\",\"width\":2560,\"height\":2560,\"caption\":\"risawave.org\"}]}<\/script>\n<meta name=\"geo.placename\" content=\"\u8202\u574e\u89d2\" \/>\n<meta name=\"geo.region\" content=\"Hong Kong\" \/>\n<!-- \/ Yoast SEO Premium plugin. -->","yoast_head_json":{"title":"Personalised Recommendation Systems","description":"Discover how personalised recommendation systems optimise your shopping experience \u2013 learn more now!","robots":{"index":"index","follow":"follow","max-snippet":"max-snippet:-1","max-image-preview":"max-image-preview:large","max-video-preview":"max-video-preview:-1"},"canonical":"https:\/\/risawave.org\/en\/personalised-recommendation-systems-e-commerce-ai-big-data\/","og_locale":"en_GB","og_type":"article","og_title":"Personalisierte Empfehlungssysteme (Glossar)","og_description":"Personalisierte Empfehlungssysteme (Glossar) - - risawave.org","og_url":"https:\/\/risawave.org\/en\/personalised-recommendation-systems-e-commerce-ai-big-data\/","og_site_name":"risawave.org","article_published_time":"2025-04-05T08:09:10+00:00","og_image":[{"width":1080,"height":1350,"url":"https:\/\/risawave.org\/wp-content\/uploads\/2025\/09\/personalisierte-empfehlungssysteme-ecommerce-ki-big-data.jpg","type":"image\/jpeg"}],"author":"Sanjay Sauldie (M.Sc.)","twitter_card":"summary_large_image","twitter_misc":{"Written by":"Sanjay Sauldie (M.Sc.)","Estimated reading time":"1 minute"},"schema":{"@context":"https:\/\/schema.org","@graph":[{"@type":["Article","BlogPosting"],"@id":"https:\/\/risawave.org\/personalisierte-empfehlungssysteme-ecommerce-ki-big-data\/#article","isPartOf":{"@id":"https:\/\/risawave.org\/personalisierte-empfehlungssysteme-ecommerce-ki-big-data\/"},"author":{"name":"Sanjay Sauldie (M.Sc.)","@id":"https:\/\/risawave.org\/#\/schema\/person\/a88d2a92d710b97d3eaaca6aa2a70fc4"},"headline":"Personalisierte Empfehlungssysteme (Glossar)","datePublished":"2025-04-05T08:09:10+00:00","mainEntityOfPage":{"@id":"https:\/\/risawave.org\/personalisierte-empfehlungssysteme-ecommerce-ki-big-data\/"},"wordCount":185,"commentCount":0,"publisher":{"@id":"https:\/\/risawave.org\/#organization"},"image":{"@id":"https:\/\/risawave.org\/personalisierte-empfehlungssysteme-ecommerce-ki-big-data\/#primaryimage"},"thumbnailUrl":"https:\/\/risawave.org\/wp-content\/uploads\/2025\/09\/personalisierte-empfehlungssysteme-ecommerce-ki-big-data.jpg","keywords":["#3DDruck","#InnovationDurchAchtsamkeit","#Kostenersparnis","#Lieferkette","#Wertsch\u00f6pfung"],"articleSection":["Automatisierung","Big Data und Smart Data","Digitale Transformation","KI Glossar","eCommerce und Digitaler Handel","K\u00fcnstliche Intelligenz"],"inLanguage":"en-GB","potentialAction":[{"@type":"CommentAction","name":"Comment","target":["https:\/\/risawave.org\/personalisierte-empfehlungssysteme-ecommerce-ki-big-data\/#respond"]}],"copyrightYear":"2025","copyrightHolder":{"@id":"https:\/\/risawave.org\/en\/#organization"}},{"@type":"WebPage","@id":"https:\/\/risawave.org\/personalisierte-empfehlungssysteme-ecommerce-ki-big-data\/","url":"https:\/\/risawave.org\/personalisierte-empfehlungssysteme-ecommerce-ki-big-data\/","name":"Personalised Recommendation Systems","isPartOf":{"@id":"https:\/\/risawave.org\/#website"},"primaryImageOfPage":{"@id":"https:\/\/risawave.org\/personalisierte-empfehlungssysteme-ecommerce-ki-big-data\/#primaryimage"},"image":{"@id":"https:\/\/risawave.org\/personalisierte-empfehlungssysteme-ecommerce-ki-big-data\/#primaryimage"},"thumbnailUrl":"https:\/\/risawave.org\/wp-content\/uploads\/2025\/09\/personalisierte-empfehlungssysteme-ecommerce-ki-big-data.jpg","datePublished":"2025-04-05T08:09:10+00:00","description":"Discover how personalised recommendation systems optimise your shopping experience \u2013 learn more now!","breadcrumb":{"@id":"https:\/\/risawave.org\/personalisierte-empfehlungssysteme-ecommerce-ki-big-data\/#breadcrumb"},"inLanguage":"en-GB","potentialAction":[{"@type":"ReadAction","target":["https:\/\/risawave.org\/personalisierte-empfehlungssysteme-ecommerce-ki-big-data\/"]}]},{"@type":"ImageObject","inLanguage":"en-GB","@id":"https:\/\/risawave.org\/personalisierte-empfehlungssysteme-ecommerce-ki-big-data\/#primaryimage","url":"https:\/\/risawave.org\/wp-content\/uploads\/2025\/09\/personalisierte-empfehlungssysteme-ecommerce-ki-big-data.jpg","contentUrl":"https:\/\/risawave.org\/wp-content\/uploads\/2025\/09\/personalisierte-empfehlungssysteme-ecommerce-ki-big-data.jpg","width":1080,"height":1350,"caption":"Entdecken Sie, wie personalisierte Empfehlungssysteme Ihr Einkaufserlebnis optimieren \u2013 jetzt mehr erfahren!"},{"@type":"BreadcrumbList","@id":"https:\/\/risawave.org\/personalisierte-empfehlungssysteme-ecommerce-ki-big-data\/#breadcrumb","itemListElement":[{"@type":"ListItem","position":1,"name":"Start","item":"https:\/\/risawave.org\/"},{"@type":"ListItem","position":2,"name":"Personalisierte Empfehlungssysteme (Glossar)"}]},{"@type":"WebSite","@id":"https:\/\/risawave.org\/#website","url":"https:\/\/risawave.org\/","name":"risawave.org","description":"","publisher":{"@id":"https:\/\/risawave.org\/#organization"},"potentialAction":[{"@type":"SearchAction","target":{"@type":"EntryPoint","urlTemplate":"https:\/\/risawave.org\/?s={search_term_string}"},"query-input":{"@type":"PropertyValueSpecification","valueRequired":true,"valueName":"search_term_string"}}],"inLanguage":"en-GB"},{"@type":["Organization","Place"],"@id":"https:\/\/risawave.org\/#organization","name":"risawave.org","url":"https:\/\/risawave.org\/","logo":{"@id":"https:\/\/risawave.org\/personalisierte-empfehlungssysteme-ecommerce-ki-big-data\/#local-main-organization-logo"},"image":{"@id":"https:\/\/risawave.org\/personalisierte-empfehlungssysteme-ecommerce-ki-big-data\/#local-main-organization-logo"},"telephone":["015140530884"],"openingHoursSpecification":[],"email":"office@newrella.hk","faxNumber":"newrella Limited"},{"@type":"Person","@id":"https:\/\/risawave.org\/#\/schema\/person\/a88d2a92d710b97d3eaaca6aa2a70fc4","name":"Sanjay Sauldie (M.Sc.)","sameAs":["https:\/\/risawave.org"],"url":"https:\/\/risawave.org\/en\/author\/sanjay-sauldie\/"},{"@type":"ImageObject","inLanguage":"en-GB","@id":"https:\/\/risawave.org\/personalisierte-empfehlungssysteme-ecommerce-ki-big-data\/#local-main-organization-logo","url":"https:\/\/risawave.org\/wp-content\/uploads\/2026\/01\/Globales-logo-scaled-1.png","contentUrl":"https:\/\/risawave.org\/wp-content\/uploads\/2026\/01\/Globales-logo-scaled-1.png","width":2560,"height":2560,"caption":"risawave.org"}]},"geo.placename":"\u8202\u574e\u89d2","geo.region":"Hong Kong"},"_links":{"self":[{"href":"https:\/\/risawave.org\/en\/wp-json\/wp\/v2\/posts\/345236","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/risawave.org\/en\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/risawave.org\/en\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/risawave.org\/en\/wp-json\/wp\/v2\/users\/2"}],"replies":[{"embeddable":true,"href":"https:\/\/risawave.org\/en\/wp-json\/wp\/v2\/comments?post=345236"}],"version-history":[{"count":0,"href":"https:\/\/risawave.org\/en\/wp-json\/wp\/v2\/posts\/345236\/revisions"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/risawave.org\/en\/wp-json\/wp\/v2\/media\/345235"}],"wp:attachment":[{"href":"https:\/\/risawave.org\/en\/wp-json\/wp\/v2\/media?parent=345236"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/risawave.org\/en\/wp-json\/wp\/v2\/categories?post=345236"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/risawave.org\/en\/wp-json\/wp\/v2\/tags?post=345236"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}